Friday, April 13, 2012

You can't miss this: Make-up

I'm a traditionalist when it comes to make-up. I have been getting Clinque since my mom gave me my first green lipstick tube in third grade. I remember this remarkable moment for two reasons - I have always been a girly-girl and I wrote about it in my childhood journal, which I reread recently while I was visiting my parents' house. It felt like a momentous occasion in my young life. Make-up was so fun.

Now, when I go to the Clinque counter, it is always just to pick up the one thing I need: powder, foundation. Always the same type, always the same color and always the same packaging: green or clear and silver. When I am done with the tube or compact, I just throw it away. It never seems like there is anything remarkable about it. And maybe, with Clinque, there isn't anything particularly remarkable about its design. But that is not true of all make-up packaging or packaging in general.

An article on Imprint's website this week reminded me of the fun that make-up can be and what we as designers have an opportunity to create even on something as mundane as a piece of cardboard. It was like experiencing a written Sephora. Joan Renner was being interviewed and the conversation dovetailed into a discussion about her more than 500-piece collection of commercial face powder boxes, hair net packages, bobby pin cards, and print ads that she has from the years of 1900-1950.

They are stunning.

See!!


I think this is a great article to give you all inspiration for future projects - maybe your personal logos or even your book covers if you are doing the one about girls, beer and war.



My extensive collection of over 500 pieces includes commercial face powder boxes, hair net packages, bobby pin cards, and print ads circa 1900-1950.

Read more: Black Dahlia Murder, Part 2: The Victim’s Makeup — Imprint-The Online Community for Graphic Designers
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